Sanitary ware industry breaks through the third and fourth market, three essential points2020-04-11
The development of the sanitary ware industry The sanitary ware industry is very critical in terms of market breakthroughs, and it is necessary for the sanitary ware to develop small towns. With the continuous development of sanitary ware enterprises, China's third- and fourth-tier markets have become the focus of enterprises' attention, and ceramic tile to the countryside has also become a hot topic. Enterprises have taken actions to enter the rural market. In this situation, we must first understand the characteristics of the third- and fourth-tier markets in order to do a good job in the third- and fourth-tier markets. Otherwise, all actions will be blind. When Ni Runfeng's home appliance going to the countryside campaign ended in failure, it was the result of hasty actions.To understand the characteristics of the third- and fourth-tier markets, it is necessary to start with market research. After authoritative research, it was found that in many unobtrusive small towns, there are hundreds of millions of consumers with certain spending power. They are an important development opportunity in the next ten years. However, multinational companies and most domestic durable consumer goods producers Companies are also ignoring this market.Bathroom decoration is becoming more and more fashionable, and the development of bathrooms is becoming more and more fashionable and smart. Color has become a simple way to reflect the personality of the home. In addition to the various colors of walls and furniture, even bathroom products are also fancy. , got rid of the previous steady and deep, bright and bright gradually charming eyes.Aspect 1: Stained glass countertopsJumping colors are more and more popular with young people, and the color revolution has spread to the bathroom. The material of the wash table has also developed from simple colorless glass in the past to the current bright colors such as red, orange and green.The material of the glass is generally made of high temperature resistant tempered glass, which is more durable. Glass countertops are divided into fully tempered and semi-tempered, but many sales people collectively refer to them as tempered. When purchasing, it is best to ask the merchant to show the factory quality certificate of the manufacturer, and pay attention to its type and high temperature resistance.Aspect 2: Special-shaped sanitary wareThe shape of sanitary ware has always been monotonous and traditional, but it is a pity for those who pursue fashion. Therefore, some special-shaped sanitary wares are gradually coming to the market, such as spherical toilets and washbasins with them, angular bathtubs and faucets with various shapes, all of which have emerged in many sanitary ware stores.No matter how the shape changes, the convenience of use and easy cleaning are still the points that cannot be ignored when purchasing sanitary ware.Aspect 3: Chinese style bathroom cabinetThe consumption of bathroom cabinets is increasing, and its styles are generally dominated by simple and lively lines, taking a fashionable and modern route. However, with the development of people's aesthetic diversification, some Chinese-style bathroom cabinets also appear in many people's homes, which are integrated with the decoration style.Since the material of Chinese-style bathroom cabinets is generally made of logs, we must pay attention to the material of the wood, whether it has the functions of moisture-proof, anti-corrosion and anti-deformation, so as to ensure the service life of the bathroom cabinet and improve the space used.
